CULTURE EVENTS

For nearly a decade, Red Bull has trusted Somewherelse to produce over 70 events as part of the brand’s music and culture programming.

For nearly a decade, Red Bull has trusted Somewherelse to produce over 70 events as part of the brand’s music and culture programming.

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From transforming Toronto’s most unique spaces for the annual Red Bull Music Festival to curating the award-winning Red Bull Sound Select concert series and artist development program, Somewherelse has played a key role in shaping unforgettable experiences.

The partnership also brings to life the Red Bull Block Party, a highly anticipated summer pop-up. Along the way, Somewherelse has booked and managed top-tier talent, including SZA, Jessie Reyez, Badbadnotgood, Charlotte Day Wilson, Lil Yachty, Ty Dolla Sign, and more, solidifying Red Bull’s presence at the forefront of music and culture

Somewherelse is often the backbone behind the scenes whenever Red Bull Canada is seeking to reaffirm themselves as a leader in music and culture,  As the trusted production partner, we handled numerous elements for the entire festival, including experiential production, talent management, stage & lighting design, event management, working closely alongside the brand and creative collaborators to make events like Red Bull Music Festival Toronto stand out.

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